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Zip Weekly Spending Index: January Report

By January 28, 2021February 2nd, 2021No Comments

The Zip Weekly Spending Index is based on anonymised transaction data from a sample of more than 1.5 million Zip customers and 300,000 Pocketbook users. The key findings are outlined below. Data must be attributed to ‘Zip Weekly Spending Index’

All data is from the month of December 2020.

Aussies are taking advantage of the HomeBuilder grant and improving their homes

Key data:

  • Construction +23.0%
    • Building construction +27.1%
  • Electrician +62.9%
  • Furniture and homewares +42.0%
  • Garden and hardware +25.2%
  • Installation and renovation +33.0%
  • Landscaping +58%
    • Gardeners +59.0%
  • Repairs and maintenance +30.5%
  • Trade services +69.5%
    • Carpenters +82.4%
    • Flooring +52.2%
    • Plasterers +65%
    • Plumbing +82.2%
    • Roofing +90.3%
    • Tiling +60.1%

The way Aussies are holidaying has shifted significantly and this is what the new norm looks like

Key data:

  • Caravan dealers +242.9%
  • Campgrounds and caravan parks +54.3
  • Motels +108.5%
  • Holiday resorts -70.9%
  • Hotels -35.4%
  • Attraction spending -15.2%
  • Amusement spending -51.4%
  • Botanical gardens and national parks +72.8%

Aussies are turning to alternative and specialist healthcare

Key data:

  • Specialist healthcare up 27.3%
  • Weightloss treatment +43.10
  • Acupuncture +30.4
  • Alternative medicine +24.4
  • Cardiologists +19.6

Spend on personal appearance increased over Christmas

Key data:

  • Tattooists +52.5
  • beauty salons +17.4

Additional interesting data:

Aussies prioritised mental health over the Christmas break:

  • Counselling and mental health up 57.1%
  • Psychiatrists up 96.6%

Australian consumers went on a hunt for true love over summer:

  • Dating agency +30.35
  • Escort agencies -30.7

Skills-based spending increased over December:

  • Cooking schools +28.4%
  • Art Schools +39.6%
  • Flying schools +37.2
  • Language schools +66.6
  • Music schools +27%

About the report

The Zip Weekly Spending Index is based on anonymised transaction data from a sample of more than 1.5 million Zip customers and 300,000 Pocketbook users Data from the more than 1.8 million Zip and Pocketbook accounts was analysed to identify trends in consumer spending throughout December. This also included transaction data from financial services accounts linked to the Pocketbook app.

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