Jump onboard a Zip campaign
Black Friday & Cyber Monday
It's the biggest sale weekend of the year! Promote your offer to over 2 million Zip customers – for free – across the Zip app, emails, and website.
Campaign starts: 1 November 2025
Campaign ends: 11:59pm 1 December 2025
Submit deals
Frequently Asked Questions
You can submit offers through our Black Friday participation form. up until 1 December 2025.
Before you begin, make sure you have a Zip store directory tile, an offer and your promotion details ready (dates, offer mechanic, image, URL, T&Cs). Don't have a store directory tile? It's easy to set up here
Once your offer is submitted you will receive a confirmation email.
To participate in a Zip campaign, you will need to have the Zip brand assets included on the homepage, product pages, cart, checkout and landing pages of your website.
If you need assistance with this, you can find the steps to enable on-site messaging in our developer docs.
Your business must also have a store directory tile on zip.co to participate. Have your login details ready and set one up here
Offers can be changed up until 11.59pm 1 December.
Simply enter your new offer via the submission form and we’ll upload your most recent submission.
Alternatively, if you need to change your offer during the campaign period, please contact us over email - hello@partners.zip.co.
- Yes, If your business has multiple brands you’ll need to submit an offer for each brand separately through the submission form.
If your business has multiple brands, you’ll need to submit a separate offer for each brand through the submission form. Creating these individually ensures our app engine treats each offer correctly and displays them under the right brand.
You can also submit multiple offers under a single brand. Note our recommendation engine will determine which offers to showcase based on customer behaviour.
Download our free Marketing Toolkit above to promote the competition alongside your offer across your marketing channels. This includes instore, digital and social templates.
Zip Merchant Image Guide Use the image formats provided to get the best results across social, web, and email. All assets are supplied at high resolution and designed to drop straight into your feeds or code. No resizing needed! Social apps, websites, and email platforms automatically adjust depending on the user’s screen size. Social Square (1:1) 1080x1080 - Use for social posts on Instagram, Facebook posts
- Social Portrait (4:5) 1080x1350 - Use for Instagram & Facebook ads, LinkedIn posts, Pinterest feed.
- Social Story (9:16) 1080x1920 - Use Instagram Stories & Reels, TikTok, Snapchat, YouTube Shorts, and Meta Advantage+ placements.
- Digital landscape banner (16:9) 1920x1080 - Use for web banners, YouTube thumbnails or covers, and digital display ads.
- Digital wide landscape banner (3:1) 1200x400 - Use for website hero banners, email headers.
The CTA can direct to zip.co/au/black-friday or placed alongside your offer. Follow the prompt to download the relevant assets.
References
- T&Cs, fees and credit approval apply. Other charges may be payable. Credit provided by ZipMoney Payments Pty Ltd (ABN 58 164 440 993), Australian Credit Licence Number 441878.