Join our biggest Black Friday ever

The Black Friday sales are over

You can submit offers through our partner participation portal. We'll open up different campaigns from time to time and you can submit relevant offers anytime throughout the year.

Boost your checkout with Zip and reach 2 million customers

Submit your offer

Participating merchants in 2024 saw*:

Increase in total sales
6.8x
Higher average order values
2.4x
More transacting customers
3.7x

Frequently Asked Questions

  • You can submit offers through our Black Friday participation form. up until 1 December 2025.

    Before you begin, make sure you have a Zip store directory tile, an offer and your promotion details ready (dates, offer mechanic, image, URL, T&Cs). Don't have a store directory tile? It's easy to set up here

    Once your offer is submitted you will receive a confirmation email.

  • To participate in a Zip campaign, you will need to have the Zip brand assets included on the homepage, product pages, cart, checkout and landing pages of your website.

    If you need assistance with this, you can find the steps to enable on-site messaging in our developer docs.

    Your business must also have a store directory tile on zip.co to participate. Have your login details ready and set one up here

  • Offers can be changed up until 11.59pm 1 December.

    Simply enter your new offer via the submission form and we’ll upload your most recent submission.

    Alternatively, if you need to change your offer during the campaign period, please contact us over email - hello@partners.zip.co.

  • If your business has multiple brands, you’ll need to submit a separate offer for each brand through the submission form. Creating these individually ensures our app engine treats each offer correctly and displays them under the right brand.

    You can also submit multiple offers under a single brand. Note our recommendation engine will determine which offers to showcase based on customer behaviour.

  • When you submit your offer, we can amplify it across Zip’s marketing channels (eDM, web, app) through our recommendation engine reaching customers most likely to engage with your brand. It’s a free marketing opportunity to promote your offer and boost visibility during the BFCM period.
  • Download our free Marketing Toolkit above to promote the competition alongside your offer across your marketing channels. This includes instore, digital and social templates.

    Zip Merchant Image Guide Use the image formats provided to get the best results across social, web, and email. All assets are supplied at high resolution and designed to drop straight into your feeds or code. No resizing needed! Social apps, websites, and email platforms automatically adjust depending on the user’s screen size. Social Square (1:1) 1080x1080 - Use for social posts on Instagram, Facebook posts

    • Social Portrait (4:5) 1080x1350 - Use for Instagram & Facebook ads, LinkedIn posts, Pinterest feed.
    • Social Story (9:16) 1080x1920 - Use Instagram Stories & Reels, TikTok, Snapchat, YouTube Shorts, and Meta Advantage+ placements.
    • Digital landscape banner (16:9) 1920x1080 - Use for web banners, YouTube thumbnails or covers, and digital display ads.
    • Digital wide landscape banner (3:1) 1200x400 - Use for website hero banners, email headers.

    The CTA can direct to zip.co/au/black-friday or placed alongside your offer. Follow the prompt to download the relevant assets.

  • Every time a customer checks out with Zip, they’re entered into the draw to win their cart back. For your brand, this adds an extra incentive to convert, both online and in-store, with no need for you to fund or manage the prize. There’s no setup or cost required, simply continue accepting Zip, and your customers will automatically benefit. When combined with your BFCM offer, it creates a powerful dual incentive to boost checkout conversion.

    Once you submit your offer, we can amplify it across Zip’s marketing channels (eDM, web, and app) using our recommendation engine to reach customers most likely to engage with your brand. It’s a free marketing opportunity to promote your offer and maximise visibility during the BFCM period.

References

  • T&Cs, fees and credit approval apply. Other charges may be payable. Credit provided by ZipMoney Payments Pty Ltd (ABN 58 164 440 993), Australian Credit Licence Number 441878.
  • * Based on Zip merchant performance during 2024 Black Friday / Cyber Monday period. Merchant results may vary based on offer structure, industry, scale, and size.